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About Hêle Paris

Helê Paris is a ready-to-wear brand based on the concept of upcycling, specializing in the customization of vintage pieces for men and women.
Each creation is unique and handmade by Barbara Poncet in her Parisian workshop.

BRAND HISTORY

Helê Paris was born in 2016 from the passionate vision of Barbara Poncet.
After working for several years in the fashion industry, Barbara felt the need to create something different, more personal, and environmentally friendly. Inspired by the timeless beauty of vintage clothing and the growing need for sustainable solutions, she founded Helê Paris.
From the beginning, Barbara was driven by the idea of giving new life to forgotten garments. By exploring vintage clothing markets and hunting for unique pieces, she began to envision how each garment could be transformed into a contemporary work of art.

CONCEPT & VISION

Helê Paris stands out for its unique concept of transforming vintage clothing into fashion pieces.
Each piece is carefully selected for its quality and potential for transformation. Barbara uses upholstery and ready-to-wear fabrics (deadstock/end of rolls) as well as vintage clothing to create unique customizations, adding a modern touch to garments that already have a story to tell.
The creation process at Helê Paris is meticulous and passionate.
Each garment goes through several customization stages: material selection, cutting, sewing, and finishing.
The result is a unique piece that reflects not only Barbara's artisanal expertise but also her keen sense of fashion and sustainability.
At Helê Paris, each garment tells a story - that of its past as a vintage piece, its transformation into a work of art, and its future with a new person who will appreciate and wear it proudly.
It is this richness of narratives and depth of meaning that make Helê Paris a truly unique brand in today's fashion landscape.